A few weeks ago, I got a very open and candid email in my ReverbNation box from a fellow artist and as I read I was like “yes, yes, yes”! I too am sick of the ‘like me or fan me and I’ll like you’ method of ‘promotion’. I honestly think this is a terrible way to get authentic fans. Plus, why are you asking other musicians to be fans? It’s akin to cannibalism! Go out...
Found this article over at the CDBaby Blog… good tips!
Here are some ways you can avoid becoming the annoying guy on Twitter, or any of your other social networks:
1. Self-promotion has its place, but it’s got to be part of a larger whole. People who use Twitter only to hype themselves are going to find it does just the opposite if you misuse it. No one wants to follow you if all you do is link to your...
Written by M.C.A. Hogarth
Now, we all know marketing we like. And we all know marketing we don’t. Our problem then, is figuring out what separates the “okay” marketing from the “hate them never want to hear from them again disgusting used-car-salesman ick” marketing so we can stay on the good side of the equation. As far as Marketer Jaguar is concerned, there are three stages of...
by Cendrine Marrouat
The other day, while browsing Facebook, I chanced upon an update that really bothered me. Someone mentioned that they felt guilty for selling their creations at their current prices. That person was considering lowering them enough to make their products affordable to as many customers as possible.
Why is that particular update bothering me? Not because the person is feeling concerned about...
by Jon Sheldrick
Let’s get one thing straight: I love free music. If a musician decides to give away an album, I’m the first to download it. I am against the RIAA lawsuits that sue people for sharing music. Rather than scaring people into buying music, I advocate a culture in which people actually want to spend money on music, because they understand the positive repercussions it has on the medium of recorded...